Some of the most successful companies, like Microsoft, P&G, Nasa, and even the World Bank, use Storytelling as a leadership tool. Storytelling, essentially, is the process of using facts and narrative to convey a message to your audience. It also helps in fostering a better understanding among them. Storytelling becomes a crucial activity as stories tend to last longer in our memories, we tend to tell it to others thus spreading it further and is a great tool to motivate people to take some action.
Having, taken into account why Storytelling is a crucial activity, let’s take a look at the activities where Storytelling, as a tool helps leaders to increase their efficiency:
However, the use of the art of Storytelling is not limited to the ones mentioned above, and it can also be used while making recommendations to your senior or while explaining rules & regulations to a new joinee and several other instances.
Storytelling has become an essential activity for leaders as they cannot just order their employees to be more creative, get motivated, or even to start loving their job. Still, a good story can automatically inspire people to be more creative, motivated towards their work, and also reinstate their love towards their job.
Some of the common mistakes we make while narrating a story are:
To master the art of Storytelling and deliver a story effortlessly, one should incorporate the following:
However, one does need to do some preparation to deliver a story in terms of developing content, flow, and narration. A bit of practice will also help enhance the full experience. One can also build their skills, my observing other how other people do it, by introspecting where they lack and working on the same to improve themselves.
Storytelling has become an important activity, which is being adopted by more and more organizations & leaders every day. Focusing on the content, structure, flow, and narration of the story along with a bit of practice, can make you an efficient storyteller which in turn will help you in being an effective leader.